Controlling electronic products in our homes has come a long way since the days of The Clapper, as Coleman Cable well knows. They came to us looking for help with a new line of wireless smart switches and outlets that allow you to control electrical devices by using your smart-phone or tablet.

We created the name, brandmark, packaging and all support materials for the full line of WiOn products, including consumer and business-to-business executions. Handclaps could be heard all around. (Or maybe that was just someone stuck in the past, turning off their desk lamp for the day.)